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| FEC USA Signs Distribution Agreement with BlueStar |
2009/9/9 |
--- Agreement expands key market access to best-of-breed POS systems for solution providers ---
Hebron, KY on August 31, 2009 - BlueStar, the leading global innovator in solutions-based distribution for Auto ID, Point-of-Sale, Mobility, and RFID products, has announced distribution of the FEC USA (Firich Enterprises Co. Ltd.) point-of-sale (POS) product line in the North America and South America regions. The inclusion of FEC POS systems further strengthens the BlueStar portfolio and provides a valuable option for BlueStar value-added resellers.
FEC USA’s POS products are designed for the retail, hospitality, lottery, medical, and entertainment markets. With a combination of rugged construction and sleek style, the systems can be applied to a variety of environments, including bakeries, coffee shops, supermarket checkouts, ticketing, fast food stores, price checkers, bars, and restaurant checkouts. FEC POS systems come with a range of features, including IR touch screens, bright LCD displays, and durable die-cast aluminum housings made to withstand liquid spills and variable heat levels.
“FEC complete product line of POS systems is available to BlueStar value-added resellers,” says Mark Fraker, BlueStar Vice President of Marketing. “The collection of sophisticated products extends BlueStar’s leadership into the restaurant, entertainment and hospitality markets, where the style and durability of FEC systems make them an ideal solution.”
FEC systems will also augment the BlueStar medical portfolio considerably, with a set of options built specifically for daily use in hospitals, clinics and pharmacies.
“BlueStar is an excellent distribution organization with the knowledge and experience to help FEC USA build our name in the America’s,” says Scott Johnston, Vice President of Sales for FEC USA. “Our sales team is well acquainted with BlueStar’s organization, and we look forward to working closely with the BlueStar team.”
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‧About FEC
FEC USA (Firich Enterprises Co., Ltd), the worldwide leading POS system manufacturer, has been an innovative and creative force in the development and manufacturing of high-quality, high-performance systems since 1995. FEC USA is a strong, growing provider of versatile POS systems to accommodate any market demands. For more information, visit www.firichusa.com
‧About BlueStar
BlueStar is a leading global solutions-based distributor of Point-of-Sale, bar coding, data collection, radio frequency identification (RFID), and wireless mobility products. BlueStar works exclusively with VAR Partners, providing them with complete solutions at competitive prices. The company brings unequaled expertise to the market, offers award-winning technical support, and is an authorized service center for a growing number of manufacturers. For more information about BlueStar, please contact a BlueStar Account Executive or visit www.bluestarinc.com
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Copyright © 2008 Firich Enterprises Co., Ltd. All Rights Reserved.
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